About Cheerful goat
What is Cheerful Goat?
Cheerful Goat is a specialty coffee brand that operates both online and offline.
Alongside online sales, we engage with our community through coffee shops, pop-up events, and hands-on coffee courses.
Our goal is to make quality coffee more accessible across everyday situations.
How is Cheerful Goat related to Timemore?
Cheerful Goat is a sub-brand rooted in Timemore’s coffee ecosystem.
It carries forward the same craftsmanship mindset—from precision coffee tools to thoughtfully developed coffee itself.
This is not just a product extension, but a continuation of values.
What makes your coffee unique?
Our coffee recipes are developed with the participation of multiple World Coffee Champions, focusing on balance, clarity, and consistency.
They are crafted to perform well in real-life environments—not just in competitions.
Who is this coffee designed for?
Cheerful Goat coffee is designed for people who want great coffee without complexity.It’s ideal for:
- Daily office or home use
- Travel, camping, and outdoor activities
- Anyone who values speed without sacrificing flavor
It takes just 3 seconds to prepare, while maintaining specialty coffee standards.
What ingredients do you use?
We believe in keeping things simple and transparent:
- 100% Arabica coffee beans
- Zero sugar, zero fat, zero additives
- No artificial flavors or creamers
What you taste is simply coffee.
About Subscription
Is the subscription a long-term commitment?
No.
Cheerful Goat subscriptions can be adjusted, paused, or canceled at any time.
You can manage your subscription freely based on your own drinking pace.
What’s the difference between subscribing and buying once?
Subscribers enjoy:
- More stable pricing
- Automatic recurring deliveries without the need to reorder
- Priority access to new or limited bundles (subject to availability)
If you already have a regular drinking routine, subscribing is a more convenient option.
Can I change the delivery frequency or products?
Yes.
You can manage your subscription at any time, including:
- Adjusting delivery frequency
- Switching products or bundles
- Skipping a scheduled shipment
The subscription is designed to serve you, not restrict you.
What if I don’t finish my coffee in time?
You can simply skip your next delivery or delay the shipment.
Subscriptions are meant to match your actual consumption, not create extra stock.
Who is the subscription best suited for?
Subscriptions are ideal for customers who:
- Have tried and enjoyed Cheerful Goat coffee
- Have a regular coffee routine (commute, office, daily use)
- Prefer not to reorder repeatedly
If you’re trying Cheerful Goat for the first time, we recommend starting with a one-time purchase.
When will I be charged?
You’ll be charged automatically before each shipment.
You can modify or pause your subscription before billing, with no additional fees.